Apr 24, 2024  
University Catalog 2023-2024 
    
University Catalog 2023-2024
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MSCM 4060 - Strategic Communication Campaigns

Study of cases in public relations. Features an in-depth workplace style experience in research, production, application and evaluation of a campaign. Prepares upper level students for professional collaborative working in agencies or organizations. Prerequisites: MSCM 2222 , MSCM 2030 , and MSCM 3060  (3)



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