Sales and Marketing Minor

Required Courses

The minor in Sales and Marketing consists of the following 18 hours of coursework:

• ACCT 1010 - Principles of Accounting I
• SMKT 2050 - Principles of Marketing
• SMKT 3090 - Customer Relationship Management
• SMKT 3500 - Personal Selling
• SMKT 3530 - Sales Force Management
• Sales and Marketing Elective* 3

Total Hours: 18

*The elective may be selected from any of the following courses: SMKT 3060  (Marketing Decisions), SMKT 3350  (Marketing Research), SMKT 3550  (Consumer Behavior), SMKT 3600  (Promotional Strategy).