Mar 29, 2024  
University Catalog 2017-2018 
    
University Catalog 2017-2018 [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

SMKT 3700 - Multivariate Data Analysis

This course will focus on advanced marketing research methods (multivariate data analysis techniques). Students will examine various multivariate techniques and apply them to managerial marketing situations and research questions. Prerequisite(s): SMKT 2050 , ECON 2070 , and ECON 2080  or [MATH 1020  (STAT 2010 ) and MATH 2040  (STAT 2020 )]. (3, Fa)



Add to Portfolio (opens a new window)